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Title: A Proposed Strategic Information System for a Retail Chain
Essay Details
| Subject: |
Technology |
| Author: |
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| Date: |
May 24, 1999 |
| Level: |
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| Grade: |
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| Length: |
18 / 4968 |
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0 |
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Essay text:
It is an ongoing process for any IT system.
Executive Summary
ALTS is a clothing retail organisation at present looking to expand its chain to add more stores nationwide. This expansion will need to be met with a more efficient customer service plan achieved through effective IT systems implementation... Showed first 250 characters
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Implementing innovative applications and tools to analyze customer buying trends, multidimensional analysis, and pricing and promotion, is imperative to increase customer purchases and retention. The customer focus is essential to ALTS's success.
ALTS bases its best practices upon providing value to the customer and retaining customer loyalty... Showed next 250 characters
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